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Fabricating an Intuitive Credit Score Portal for a Leading Financial Services Provider
A leading Fintech company increases membership retention by 54% by using a native mobile application based on heuristic principles. The conversion rate on the existing mobile application was low. When users reached a free credit score, users logged out. There was a need to develop a user-centric application leveraging the power of Google analytics.
The client needed to:
- Increase the conversion rate on the mobile app
- Create an interactive, user-friendly mobile app that is easily navigable
By implementing the solution provided by Payoda, Fintech was able to increase membership retention by 54% and its sales by 31%.
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